Digital Marketing Services >
Search Engine Optimization (SEO)
seo plans that get results.
Boost E-Commerce Sales.
Organic search queries are one of the most powerful vehicles currently driving consumer behavior. With that, it’s more important than ever for your website to appear at the top of search engine result pages (SERPs) for relevant queries. We use a a variety of proven SEO tactics to help our clients boost e-commerce sales and generate leads by optimizing site pages and products according to your target users’ intent.
Get More "QUALIFIED" Leads.
While getting a ton of leads is great, having to sift through countless low-quality leads can cost you money, and more importantly, time. Our holistic approach to SEO incorporates local SEO strategy and keyword-focused content marketing enhances your connection with relevant audiences to increase the quantity and quality of your leads.
Increase traffic.
A strong SEO strategy is one of the best ways to increase the quality and total amount of traffic to your website. Combining a number of on-page and off-page SEO tactics, we help clients increase traffic to their website month-over-month and year-over-year. We increase traffic to client websites by looking beyond keywords, alone. We make sure you’re not missing out on valuable opportunities to rank for geographically-targeted, industry-related, and a host of other relevant opportunities for users to find you via search.
Protect Your Brand.
With search acting as one of the most powerful vehicles currently driving consumer behavior, it’s more important than ever to have your website appearing at the top of a search engine result page (SERP). Using a variety of proven SEO tactics, we help our client-partners boost e-commerce sales by optimizing site pages and products according to users’ most popular search queries.
Get serious about your SEO program.
SEO is one of the best ways for your brand to drive more organic traffic to your website, generate leads, and boost e-commerce sales. SEO also provides brands with a host of opportunities to build trust and credibility with your audience, improve user experience, and grasp a better understanding of what your customers find you online.
An SEO strategy is one of the best ways to increase your online visibility, convert prospects into loyal customers, and ultimately boost sales.
Our unique approach to SEO strategy leverages comprehensive technical analysis, keyword-driven content optimization, and competitor research to fulfill three goals:
- Improve online visibility,
- Increase website traffic, and
- Deliver ROI
What’s included in a monthly SEO management package?
Although each of our client’s SEO programs are unique, many of our monthly SEO management packages include:
- On-page optimization: keyword optimization, meta description optimization, internal linking, title tag optimization, content optimization, adding alt text to images, and ongoing recommendations for website improvements to address search engine updates.
- Off-page optimization: local directory management, link outreach and link-building, leveraging marketing opportunities across adjacent marketing channels and various platforms.
- Technical SEO: make sure the website is mobile-friendly, identify and implement opportunities to improve website pagespeed and performance, perform regular website crawls to identify possible errors or missed opportunities, manage and submit sitemaps to search engines, create and optimized structured data markup for site pages, manage webmaster responsibilities,
- Content creation + optimization: create new and engaging content aimed towards engaging with new audiences and nurturing brand relationships with existing ones.
- Keyword management: Optimize each website page for relevant keyword targets, keyword tracking and reporting, provide keyword analysis of website content to identity keyword cannibalization, exam keyword trends for changes in search volume and identify new opportunities for content and audience engagement.
- Competitor analysis: perform research on competitors’ links, keywords, content, and other metrics to determine opportunities to improve our client’s market share.
- Monthly Reporting: Monthly reporting that details work completed, overall campaign performance, website traffic breakdowns (by channel/medium/source), website health, content analysis (top content and landing pages), keyword performance, goal tracking, and other valuable KPIs.
Other SEO services we offer include:
- Conversion rate optimization (CRO): the process of optimizing overall website design, landing pages, other assets to increase opportunities for goal conversion or lead-generation,
- Persona mapping: the creation of fictitious, but realistic profiles of target customers to better understand user’s needs and behavior.
- Google Analytics audits: Comprehensive analysis of Google Analytics data in an effort to create new opportunities to improve website performance and increase conversions, identify top content, grasp a better understanding of user behavior, and review goal performance.